Case Study: Sweetgreen achieves national growth and 2000% ROAS with Ready Set Rocket

Sweetgreen drives 2000% ROAS with Ready Set Rocket

The customer Sweetgreen, a popular food brand focused on locally-sourced fare, sought to scale nationally while maintaining its authentic ethos. They engaged the vendor Ready Set Rocket to develop a strategy for expanding the brand and driving incremental orders in new and existing markets.

Ready Set Rocket implemented a go-to-market strategy leveraging paid media to drive app downloads and online orders, supported by highlighting the brand's story. This solution resulted in a 2000% ROAS on new "trail" orders and a 1000% ROAS on incremental orders, helping to boost Sweetgreen to a $1.6B valuation.

Sweetgreen