Case Study: Ranpak achieves 67% more marketing leads with Ready Set Rocket

Ranpak boosts marketing leads 67% with Ready Set Rocket

Ranpak, a global producer of sustainable paper-based packaging, worked with Ready Set Rocket to address the challenge of rebranding and launching digital marketing campaigns. Their goal was to help businesses decrease plastic use by switching to paper-based alternatives, requiring a refreshed brand identity and targeted communication strategy.

Ready Set Rocket repositioned Ranpak with a new "Deliver a Better World" mission, executed a brand refresh, and revamped the website to highlight products and services for key audiences. They also launched the "Box Better" campaign to promote plastic alternatives. As a result, Ready Set Rocket helped modernize Ranpak's brand and elevate it as a premier sustainable packaging solution, achieving a 67% increase in marketing leads in key verticals like e-commerce.

Ranpak