Case Study: LA Metro educates riders on heat safety with Ready Artwork

LA Metro launches a full heat mitigation campaign in time for Earth Day with Ready Artwork

The customer, LA Metro, faced the urgent challenge of protecting its riders and a wave of incoming international visitors from the dangerous effects of extreme heat in Los Angeles, especially with major events like the 2028 Olympics approaching. They engaged Ready Artwork to translate expert heat mitigation content into a polished, accessible, and bilingual public awareness campaign.

Ready Artwork delivered a full suite of campaign materials, including a heat mitigation guidebook, billboards, bus shelter ads, animated videos, and event flyers, all designed as a unified visual system. The solution was successfully launched at a live Earth Day event, with LA Metro praising Ready Artwork for delivering exceptional work under a record deadline and for helping their ideas shine and educate the public.

LA Metro