Case Study: MSC Cruises brings Rob the robot bartender to life with ReadSpeaker AI voices

A ReadSpeaker Case Study

MSC Cruises powers multilingual robot bartender in 8 languages with ReadSpeaker

MSC Cruises needed a show-stopping technological attraction for their innovative MSC Virtuosa cruise ship. Their challenge was to humanize "Rob," the first humanoid robotic bartender at sea, by giving it a voice that could converse expressively with guests to build an immersive experience. They partnered with vendor ReadSpeaker to provide a text-to-speech (TTS) solution for this unique application.

ReadSpeaker implemented an expressive, multi-lingual TTS voice for the robot bartender. The solution allowed Rob to tell jokes and engage with guests in a human-like way, enhancing the immersive experience. Furthermore, ReadSpeaker provided support for eight languages, including English, Italian, and Spanish, which was critical for a cruise line with a global passenger base. This helped further establish MSC Cruises' brand as a leader in innovation and technology within the hospitality industry.


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