Case Study: Corriere della Sera enhances accessibility and engagement with ReadSpeaker custom voices

Corriere della Sera engages 3.4 million daily users with ReadSpeaker

Corriere della Sera, Italy's leading newspaper, sought to enhance its digital reader experience and accessibility by implementing a text-to-speech solution. Their challenge was to find a technology that could provide an alternative way to consume news articles while also creating unique voices that would align with and strengthen their brand identity. They partnered with ReadSpeaker to address this need.

ReadSpeaker developed two exclusive, natural-sounding custom voices for the publication. This solution significantly enhanced accessibility for users with visual impairments or reading difficulties and increased engagement by appealing to those who prefer audio content. The implementation successfully differentiated the Corriere della Sera brand and received positive user feedback, fostering greater inclusivity and engagement with its audience of millions.

Corriere della Sera