Case Study: NetPistol achieves better ROI and scalable SEM campaign management with ReachLocal

NetPistol - Customer Case Study

NetPistol, a web consulting and digital marketing agency, was struggling to manage a rapidly growing search engine marketing client base across multiple search engines. Using ReachLocal’s ReachSearch™ platform, NetPistol needed a single way to handle campaign data, track ROI, and improve performance for its clients.

ReachLocal implemented ReachSearch with automated optimization, multi-engine campaign management, and real-time reporting on visits, calls, emails, and forms. The results were strong: one client’s cost per lead dropped from about $70 to below $35 in 90 days, some clients increased budgets by more than 40%, and others saw lead costs fall by 40% or more.

NetPistol

Bob Lundin

Founder and President