ReachLocal
42 Case Studies
A ReachLocal Case Study
Anchor Tree Service, a small tree care business in Naples, Florida, was struggling with paper-based estimating and invoicing, plus repeated data entry in QuickBooks. After owner Erica Williams took over, the team needed a better way to manage customer calls, estimates, and invoices without losing information or spending late nights transcribing notes.
ReachLocal’s Kickserv product, integrated with QuickBooks, replaced the manual process with a web-based system that let the team create and sync estimates and invoices from the office or field. ReachLocal helped Anchor Tree Service eliminate double entry, save 1–2 hours per day, improve customer satisfaction and professionalism, and boost productivity for both office staff and field technicians.
Erica Williams
Owner