Case Study: Paycor achieves 7,700+ opportunities and 160% higher response rates with Reachdesk

Paycor boosts response rates by 160% with Reachdesk

Paycor, a provider of human capital management software, faced the challenge of scaling its manual and time-consuming direct mail program. Their sales team needed a way to increase meeting bookings and generate more opportunities through personalized gifting without the administrative burden. To solve this, they partnered with Reachdesk for its data-driven gifting platform.

By implementing Reachdesk, Paycor integrated direct mail directly into its sales process, allowing reps to send pre-approved gifts with a single click. This solution provided valuable data insights that enabled more strategic and personalized outreach. As a result, Paycor achieved a 160% increase in response rates, generated over 7,700 new opportunities, and realized a 272X pipeline ROI using Reachdesk.

Paycor