Case Study: Infinidat boosts event engagement and global pipeline with Reachdesk

How Infinidat boosted event engagement and marketing efficiency with corporate gifting

Infinidat, a provider of enterprise storage solutions, needed a better way to support global corporate gifting for events and campaigns. Its previous US-only gifting platform created problems for international teams, especially in EMEA and APJ, with manual logistics, limited gift availability, and little visibility into ROI or event impact.

Reachdesk provided Infinidat with a global corporate gifting platform integrated with Salesforce and its CRM, making it easier to run event, webinar, and seasonal gifting campaigns at scale. With Reachdesk, Infinidat improved event engagement, increased gift redemption, influenced dozens of enterprise opportunities, and generated pipeline while saving time on gifting logistics and enabling creative activations like custom booth swag and prize distributions.

Infinidat

Karine Haase

Senior Field and Channel Marketing Manager