Case Study: Hokodo achieves 3x higher close rates with Reachdesk gifting

Hokodo triples close rates and raises meeting sit rate to 90% with Reachdesk

Hokodo, a fintech company providing B2B payment solutions, faced increased market competition and needed to optimize its outbound sales strategy. To build pipeline and close deals faster, their revenue team sought a new way to get the attention of decision-makers and decided to try corporate gifting for the first time with Reachdesk.

The solution implemented by Reachdesk involved integrating gifting into the entire customer lifecycle with a new internal playbook. This included personalized gifts at every milestone, from cupcakes after a first meeting to an engraved pen for signing contracts. Using Reachdesk, Hokodo tripled their deal close rates, increased sales meeting attendance from 75% to over 90%, and achieved high redemption rates on sent gifts.

Hokodo