Case Study: Steel Dynamics boosts internal communication and morale with REACH Media Network digital signage

Steel Dynamics implements nearly 37 digital signage players with Reach

Steel Dynamics, a major domestic steel producer and metal recycler, faced challenges with an expensive and ineffective digital signage solution for internal communications. They partnered with REACH Media Network to implement a more cost-effective hardware and content management service to better engage and inform their dispersed workforce.

The solution from REACH Media Network involved deploying nearly 37 media players at a single location, with displays placed in break rooms and other areas to disseminate safety topics, meeting info, and morale-boosting content. This allowed for both company-wide and department-specific messaging, significantly improving communication flow and staff engagement. The implementation was so successful that Steel Dynamics plans to further expand the REACH digital signage network to more offices across the nation.

Steel Dynamics