Case Study: Northern Michigan University improves campus communication with REACH digital signage

Northern Michigan University doubles screens with Reach for campus digital signage

Northern Michigan University faced the challenge of managing a tedious and hard-to-use digital signage system across its large, expanding campus. Their previous solution resulted in update delays and could not support the school's growth or its need to maintain consistent branding. This led the university to partner with REACH Media Network for a new digital signage solution.

The solution from REACH was a hardware-agnostic software that allowed NMU to use its existing Lenovo players and immediately create tailored content for different locations, including digital menus and interactive tours. Since implementation, the university has doubled its number of screens and seen increased student engagement, with higher event registration and club sign-ups. The REACH system also provides crucial emergency signage capabilities.

Northern Michigan University