Case Study: Dallas Stars streamline rink scheduling and communication with REACH Digital Signage

Dallas Stars streamline ice rink communication in days with Reach

The Dallas Stars, a premier hockey team managing multiple Texas ice rinks, faced a challenge in streamlining event information and delivering crucial updates across their facilities. They partnered with REACH Digital Signage to implement a modern communication solution integrated with their ActiveNet registration software.

REACH Digital Signage provided a flexible content-management system and recommended BrightSign players for hardware. The solution integrated ActiveNet to display facility schedules and locker room information, and was later customized with widgets for weather and directories. The results were highly positive, with players and visitors praising the modern, crisp displays. The system improved backend workflows, provided wayfinding, created an additional ad revenue stream, and established a unified brand presence. The Dallas Stars plan to expand their use of REACH Digital Signage in future facilities.

Dallas Stars