Case Study: River City Company advances Downtown Chattanooga revitalization with RCLCO market analysis

River City Company boosts Downtown Chattanooga planning with RCLCO after 30+ years of partnership

River City Company, the economic development engine for downtown Chattanooga, engaged RCLCO Real Estate Consulting to understand how new development in adjacent urban areas might impact downtown's vibrancy and to assess the market potential for two specific redevelopment sites.

RCLCO conducted a comprehensive market analysis, including an economic and demographic trends review and local stakeholder interviews, to determine future demand and competitive positioning. This analysis informed a highest and best use study for the two sites, supplemented by financial feasibility and public return on investment analyses. RCLCO's work uncovered strong support for new residential development, and the findings are now being used by River City to inform its long-term vision, by developers to attract capital, and by the City to revise its downtown zoning.

River City Company