Case Study: Rang De Uplifts Rural Entrepreneurs with Razorpay Smart Collect

Rang De – Uplifting Rural Entrepreneurs Across India

Rang De, an NBFC-P2P platform focused on affordable credit for rural and low-income entrepreneurs across India, needed a way to collect repayments efficiently while staying compliant with RBI standards. The company was also looking for a unified payment solution for web and mobile that could support its fast-growing borrower network. Razorpay’s Smart Collect and payment gateway were used to help address these needs.

With Razorpay, Rang De enabled all borrower repayments through Smart Collect, allowing real-time reconciliation and reducing manual work significantly. Razorpay also made integration quick, helping Rang De migrate most of its social investors’ credit balances in just two weeks. The result was a more cost-effective operation, with Razorpay expected to save Rang De hundreds of man-hours every month as it scales toward serving 1 million entrepreneurs over the next five years.

Rang De

Ramakrishna NK

CEO and Co-Founder