Case Study: AiSensy achieves higher ROI and seamless WhatsApp payments with Razorpay

How AiSensy maximized ROI for its clients with Razorpay Payments on WhatsApp

AiSensy, an end-to-end WhatsApp engagement platform for businesses, wanted to help its clients drive more revenue through WhatsApp but faced a major challenge: the checkout flow was broken because customers had to leave WhatsApp to complete payments. This created drop-offs, hurt the buying experience, and made it difficult for AiSensy to prove the ROI of its platform. To solve this, AiSensy partnered with Razorpay and used its native payments solution for WhatsApp.

With Razorpay Payments on WhatsApp, AiSensy enabled a seamless end-to-end journey where users could view, engage, and pay without leaving WhatsApp. This improved trust, reduced drop-offs, and made ROI attribution much easier for AiSensy, helping it show clients measurable growth such as 50x, 100x, and even 200x revenue increases. Razorpay’s solution also boosted collections for use cases like abandoned cart recovery, reordering, and invoice payments, transforming AiSensy’s sales pitch and strengthening client outcomes.

AiSensy

Gautam Rajesh Shelley

CEO & Founder