Case Study: Heart Mountain Hearing Center achieves increased patient engagement and promotional sales with Raydiant

Digital Signage Engages Patients While “Paying for Itself” at this Practice

Heart Mountain Hearing Center, a small rural practice in Ralston, Wyoming led by owner Chris Pelletier, needed a way to engage and educate patients in the lobby, promote services and specials, and communicate COVID-19 safety protocols. To address this, they installed a Raydiant-enabled 65" screen and use Raydiant’s cloud-based digital signage platform to control on-screen content remotely.

Using Raydiant, the practice displays promotions, educational trivia and videos, weather feeds, and public-health reminders—scheduled and managed remotely—so patients are informed and occupied while they wait. The vendor’s solution drove measurable behavioral results (patients reporting promotions and buying items like batteries), improved perceived wait time (digital signage can reduce perceived wait by up to 35%), and delivered strong ROI according to Pelletier, who says Raydiant “pays for itself” and he now recommends it to other practices.

Heart Mountain Hearing Center

Chris Pelletier

Owner