Case Study: Dashlane achieves 100% lead follow-up and faster response times with Rattle

How Dashlane Scored a 100% Lead Follow-Up Rate with Rattle

Dashlane, a web and mobile password management company, was struggling with a 75–80% lead follow-up rate and a manual revenue process that made it hard for busy AEs and SDRs to update CRM data in time. With leads slipping through the cracks, the team needed a faster, more reliable way to track and act on opportunities.

Using Rattle, Dashlane built Slack-based workflows that sent immediate follow-up reminders when leads were assigned and let reps update Salesforce records directly from Slack. Rattle also gave sales leaders visibility into missed deals and why they were missed, helping Dashlane reach a 100% lead follow-up rate and improve response time by more than 50%.

Dashlane

Ryan Roberts

Director of Revenue Operations