RateGain
16 Case Studies
A RateGain Case Study
Cyprotels Hotels and Resorts, a coastal hotel group in Cyprus, faced a dip in revenue caused by a disorganized online presence and an inability to manage or extract insights from scattered guest reviews on metasearch, social and review sites (TripAdvisor, Yelp, etc.). To address this, Cyprotels engaged RateGain and its BrandGain Online Reputation Management solution to better track reviews, ratings and guest sentiment across digital channels.
RateGain’s BrandGain team consolidated data from 120 social media and review sites, benchmarked brand performance against competitors across the guest cycle, and segmented insights by guest type, using a Value Index for pricing/value perception. The platform enabled responses across 26 channels, provided six months of review history on signup and mobile review management, delivering measurable improvements in online reputation, guest engagement, analytics-driven decision making, competitor insights, operational excellence and timely reporting. RateGain’s solution gave Cyprotels actionable sentiment analysis to better tailor services and communications.
Stavros Drakou
Director