Case Study: Hotel Der Stubaierhof strengthens pricing strategy with RateBoard benchmarking

How Benchmarking Strengthens the Pricing Strategy at the Stubaierhof

Hotel Der Stubaierhof, a family-run 4-star hotel, faced the challenge of keeping track of its market position through time-consuming manual research. Employees had to repeatedly check competitor prices via OTAs and anonymous emails, a process that was tedious and inefficient. They sought a better method and turned to RateBoard's benchmarking feature for a solution.

RateBoard provided a simple and clear benchmarking tool with reliable data quality and pre-set regional filters. This allowed the hotel to easily compare its performance against various regional levels. The solution gave the team clear insights, leading to better assessments for short-term marketing campaigns. The hotel was positively surprised by the results, reporting a great increase in RevPar and ADR, and gained a better ongoing grasp of its key KPIs. RateBoard's tool has become a permanent part of the hotel's strategic planning.

Hotel Der Stubaierhof

Daniel Egger

Host