Case Study: Zizzi boosts revenue and conversions with Raptor E-mail Triggers

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Preview of the Zizzi Case Study

Zizzi boosts email revenue 35x with Raptor

zizzi, a major plus size fashion retailer in Northern Europe, sought to enhance its email marketing effectiveness and drive revenue through more personalized customer engagement without increasing manual workloads. They partnered with Raptor to implement its E-mail Triggers service to automate this crucial channel.

Raptor's solution involved setting up automated trigger emails for scenarios like abandoned carts, category interest, and price drops. This implementation delivered significant results for zizzi, including open rates exceeding 50% and revenue per send-out that was 35 times higher for abandoned cart emails compared to campaign emails. The solution provided a major revenue boost for zizzi while drastically reducing manual processes for their marketing team.


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