Case Study: Cowen Rodriguez Peacock achieves 233% social engagement growth with Rankings.io

Cowen Rodriguez Peacock boosts social engagement 233% with Rankings.io

Cowen Rodriguez Peacock, a trucking trial law firm, partnered with the vendor Rankings.io to overcome a challenge with their organic social media strategy. Their content, which relied on traditional formats like reposting reviews and announcements, was transactional and failed to engage their audience effectively, despite the firm's strong credibility.

Rankings.io developed a creative organic social strategy for Cowen Rodriguez Peacock centered on an episodic video series called "Accidents That Haunt," which used horror-inspired storytelling and AI-powered production. This solution led to a 233% growth in channel engagements and a 201% increase in video views, transforming their social channel into a top-performing engagement driver without using paid media.

Cowen Rodriguez Peacock