Case Study: The Other Side of Coffee wins Grocery Outlet trial and growth opportunities with RangeMe

The Other Side of Coffee lands a 4,500-bottle order with RangeMe

The Other Side of Coffee, a brand from 3 Cousins Foods, Inc., faced the challenge of introducing its innovative upcycled coffee fruit beverage to retail buyers. With their planned Expo West debut canceled due to the COVID-19 pandemic, they urgently needed an alternative method to get samples into the hands of buyers and secure their first retail partnership. They turned to the vendor RangeMe to help them connect with the right retailers.

Using RangeMe's platform, The Other Side of Coffee was able to get in front of buyers and send samples. This led directly to a purchase order from Grocery Outlet for 4,500 bottles. The success with Grocery Outlet not only provided a crucial first retail partnership but also led to further opportunities, as the buyer later moved to another retailer and began working on a new deal for The Other Side of Coffee. RangeMe provided an essential pathway to retail partnerships and growth during a challenging time.

The Other Side of Coffee