Range
36 Case Studies
A Range Case Study
ConvertKit, a company with remote and distributed teams, faced common challenges in managing this structure, including difficulties with communication, establishing effective processes, and building a cohesive company culture. They partnered with Range to explore solutions for leading remote teams more effectively.
Range hosted a mini-conference that brought together industry leaders to share insights. The proposed solutions included designating communication liaisons, implementing structured meetings and newsletters, using technology to create a level playing field for all attendees, and investing in travel and informal channels to build culture. While specific measurable impacts are not detailed in the text, Range provided the framework for ConvertKit to overcome its challenges and leverage the unique advantages of a remote workforce.