Case Study: Info6tm achieves digital transformation of 12 B2B magazines and dynamic ad automation with Rakuten DX

Info6tm - Customer Case Study

Info6tm is a B2B press publisher of magazines for professionals in tourism, legal, transport and social services. Facing subscriber demand for a dual print-and-digital reading experience (about 1 in 3 wanted both), Info6tm partnered with Rakuten DX using its Aquafadas solution to digitize their publications.

Rakuten DX converted 12 magazines from existing PDFs and integrated smart ads into Info6tm’s advertising system to deliver automated, dynamic display advertising, enabling the publisher to meet digital demand and modernize monetization. Working with Rakuten DX also positioned Info6tm to pursue CMS-driven XML exports to automatically create dedicated digital versions and expand their digital offerings.

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