Case Study: CyberSN achieves stronger growth and lead generation with Raka

CyberSN increases leads 171% with Raka

CyberSN, a cybersecurity staffing firm, faced the challenge of aligning its sales and marketing teams and scaling its growth. They needed a unified platform to increase digital visibility, capture more qualified leads, and improve internal processes. To address this, they partnered with the vendor Raka, which implemented HubSpot and a comprehensive inbound marketing strategy.

Raka's solution involved implementing HubSpot for sales enablement, migrating CyberSN's website to the HubSpot CMS, and executing a full inbound marketing plan including content, SEO, and landing page optimization. The results were significant, including a 171% increase in overall leads, a 90% increase in ranking keywords, and an 800% boost in conversions on optimized landing pages. These efforts, driven by Raka, established a foundation for CyberSN's continued operational efficiency and growth.

CyberSN