Case Study: UNICEF Australia achieves a multilingual peer-to-peer fundraising success with Raisely

Supporting a Global Partnership with UNICEF NZ

UNICEF Australia worked with Raisely to launch a peer-to-peer fundraising campaign for its partnership with Les Mills, but needed a way to support 5 languages, 10 country leads, and a more personalized experience for participants across regions.

Raisely built the campaign using its peer-to-peer fundraising and multilingual tools, with AI-assisted translation workflows and segmented sign-up pages to capture country data and tailor messaging. The result was a simple, high-performing campaign that raised over $118k in a single month, generated 2,530 donations, and attracted more than 800 fitness lovers.

UNICEF Australia