Case Study: Campbell’s Resort at Lake Chelan achieves significant RevPAR and ADR growth with Rainmaker

Campbell’s Resort Positions Itself for Success With Rainmaker Revenue Platform

Campbell’s Resort at Lake Chelan, an eight-acre waterfront property with 170 rooms and extensive meeting, dining and spa amenities, was losing visibility amid growing regional competition and relied on manual and basic PMS rate tools that couldn’t “see the big picture.” To automate revenue management, analyze total guest value, and optimize pricing, Campbell’s selected Rainmaker and its cloud-based guestrev® and revintel® solutions.

Rainmaker implemented guestrev® for total-guest-value forecasting and pricing and revintel® for real-time, revenue-driven business intelligence (with integration to the resort’s PMS), resulting in improved ADR and competitive share and a significant increase in RevPAR. The Rainmaker suite enabled Campbell’s to better protect inventory for high-value guests, make data-driven pricing decisions, and plan expansion to grouprev® to capture more group revenue—all backed by responsive Rainmaker support and a fast, smooth implementation.

Campbell’s Resort at Lake Chelan

Libby Stowe

Revenue Manager