Case Study: Virginia Farm Bureau streamlines commissions and member requests with Rainmaker Associates, LLC and Salesforce

Virginia Farm Bureau streamlines commissions and form routing with Rainmaker Associates

The customer, Virginia Farm Bureau, a large member organization with over 148,000 members, faced challenges with a standalone system for tracking communications, policy sales, and commission payments. The vendor, Rainmaker Associates, LLC, identified the need to leverage key Salesforce functionality to streamline administration, manage member interactions, and improve commission program management.

The solution implemented by Rainmaker Associates, LLC utilized core Salesforce functionality as a foundation, enhanced with custom Apex code and VisualForce. This approach integrated multiple online application sources, automated inbound form routing, and built a sophisticated compensation application. As a result, Rainmaker successfully deployed Salesforce, dramatically decreasing the effort required to accurately administer commissions programs and improving overall efficiency.

Virginia Farm Bureau