Case Study: Bluecore achieves 1,032 monthly testing hours saved and higher deployment confidence with Rainforest QA

Testing Automation at Scale with Crowdsourced Test Execution

Bluecore, a New York–based marketing automation software company, needed to scale a faster, more interactive user interface while maintaining high quality with a small UI team and limited in-house QA. Traditional unit-test infrastructure didn’t fit asynchronous UI interactions, and the company aimed to automate 80% of tests without slowing feature development or sacrificing coverage.

Bluecore integrated Rainforest’s crowdsourced testing early in development, writing high-level Rainforest tests alongside feature work and converting stable tests to automated scripts as features mature. They now run Rainforest regression tests before daily deployments, achieving a 25:1 developer-to-QA ratio, saving 1,032 hours of manual testing per month, increasing deployment confidence, and reducing bugs that reach support and customers.

Bluecore

Mahmoud Arram

Co-Founder and CTO