Case Study: PTC Corporate Events achieves virtual event success with RainFocus

How LiveWorx met their virtual event goals with RainFocus

PTC Corporate Events, the team behind the global LiveWorx conference, needed a way to support a fully virtual event while connecting multiple systems, managing complex integrations, and tracking event data more effectively. With RainFocus, they were looking for a central platform that could help them run the event virtually and provide the reporting and insights needed to measure success.

RainFocus delivered unlimited data points, personalized registration, and strong support through tools like Workflow Builder and Speaker Portal, along with integrations for streaming content and CRM connections. The results included 26K virtual attendees, 5X typical physical registration, 18K attendees for the CEO keynote, and 27% of presenters from minority backgrounds, helping PTC meet key strategy and diversity goals.

PTC Corporate Events

Anna Giangregorio

Senior Digital Marketing and Content Strategy Manager