Case Study: 123 Dentist achieves 26% social engagement lift and 7,400+ social actions with Rafflecopter

123 Dentist - Customer Case Study

123 Dentist, an online portal representing over 50 independently owned dental clinics in Metro Vancouver, needed a way to grow, retain and engage current and prospective customers, boost social reach and create traffic for member clinics while capturing customer feedback. To run frequent, high-impact promotions without taxing its IT team, 123 Dentist selected Rafflecopter to power weekly $100 Visa card giveaways because of its ease of setup and flexible feature set.

Using Rafflecopter, 123 Dentist ran consistent weekly giveaways on its main Facebook page and on 50+ clinic pages, adding “special entry” actions (quizzes, blog interactions, surveys) to drive deeper engagement and gather immediate feedback. The Rafflecopter-powered campaign delivered a sustained 26% increase in social engagement, 7,400+ social actions, 1,000+ tweets and six months of continuous social growth.

123 Dentist

Graeme Gibson

Content Strategist