Case Study: Sinnerup improves customer experience and reduces support demand with Raffle.ai

A Raffle.ai Case Study

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how through Dataløn’s implementation of Raffle, they stopped time from being wasted

Sinnerup, a Danish home furnishings retailer, was struggling with a surge in customer service inquiries during sales and loyalty campaigns. Customers had trouble finding clear information about temporary promotions and benefits, creating confusion for shoppers and extra pressure on support staff. The company turned to Raffle.ai and its Raffle Site Search, including Raffle Instant Answers.

Raffle.ai quickly implemented its search solution to let customers type questions in their own words and receive instant banner-based answers, even when the content was not on the website itself. This reduced calls, chats, and emails to customer service, eased the workload on employees, and helped Sinnerup save thousands of dollars each month. Raffle.ai also provided insights through a dashboard that showed the most searched topics and missing content, improving future support and the digital experience.


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