Case Study: Barham Marketing achieves higher converting ads and more client upsells with RAEK

How Barham Marketing Uses RAEK to Deliver Higher Converting Digital Ads and Upsell Clients Into More Services

Barham Marketing, a digital advertising agency, faced the challenge of adapting its clients' paid ad strategies for a more privacy-focused digital landscape, where ad performance was declining. They turned to the vendor RAEK and its first-party data solution to address this issue.

RAEK's platform identified website visitors and collected valuable first-party data, which was used to build highly targeted ad audiences. This solution dramatically improved paid ad performance for Barham's clients, with one seeing a 1000% increase in ROAS. The additional data also made it easy to upsell clients on email marketing services, generating at least an additional $1,000 per month per upsold client.

Barham Marketing

Mitch Barham

Owner