Case Study: Pernod Ricard elevates its annual report with Radley Yeldar

Pernod Ricard creates two annual reports with Radley Yeldar in a two-month artistic collaboration

Pernod Ricard, a French company with one of the largest portfolios of wine and spirits, needed to produce its annual Integrated Annual Report and Universal Registration Document. Their challenge was to move beyond standard reporting to authentically capture the company's role in creating shared experiences. The vendor, Radley Yeldar, was tasked with designing these key corporate publications.

Radley Yeldar developed a creative solution centered on the theme "Créateurs de convivialité" (creators of togetherness). They collaborated with a leading Parisian arts school to source illustrations from a global residency program, which captured the spirit of Pernod Ricard's employees and brands. This approach visualized the company's unique qualities through personalized labels and artist illustrations, creating a report that was a celebration of the Pernod Ricard spirit.

Pernod Ricard