Case Study: Scratch streamlines its digital presence with Radish Lab

Scratch unifies five websites and serves 100,000+ users per second with Radish Lab

Scratch, a leading coding education platform for kids, faced the challenge of a sprawling and siloed digital presence across five separate websites, which made it difficult for their diverse audiences of children, parents, and educators to find resources and information. They enlisted Radish Lab to consolidate this ecosystem into a single, cohesive, and accessible brand experience.

Radish Lab designed and developed a new, unified website with a custom information architecture featuring a split navigation system to serve Scratch's different audiences. The solution included a centralized Educator Resource Hub, an accessibility-first design optimized for global performance, and a statically-hosted architecture to handle immense traffic. This streamlined presence improved resource discoverability and SEO for Scratch.

Scratch