Case Study: Kong Academy sells out summer camp with Radically Distinct

Kong Academy sells out summer camp in 6 weeks with Radically Distinct

Kong Academy, a business offering parkour programs for children, struggled to convert its strong community interest into actual signups for its summer camps. With zero registrations just two months before camp, they enlisted Radically Distinct to implement a targeted ad strategy to quickly raise awareness and drive enrollment.

Radically Distinct executed a two-pronged Facebook ad approach, targeting both existing contacts and a new look-alike audience of local parents. This strategy sold out the summer camps, doubled the academy's revenue, and achieved a 6500% return on ad spend within six weeks. According to Kong Academy's COO, working with Radically Distinct helped them more than double their revenue goals.

Kong Academy