Case Study: Educational Technology Company achieves 3x registration rate and 2000% higher engagement on TikTok with Rad Intelligence

Educational Technology Company - Customer Case Study

Educational Technology Company engaged Rad Intelligence to drive TikTok app registrations and boost brand awareness, aiming to outperform Facebook and Instagram benchmarks. The challenge was to generate measurable, high-quality app sign-ups through influencer-led creative on TikTok while providing clear tracking and attribution.

Rad Intelligence deployed a trackable viral environment using 14 paid TikTok influencers with influencer links in bio and brand-tie creative, producing 14,980 trackable registrations, 3,801,205 views, a reach of 6,900,807 and total engagement of 4,050,893. Rad Intelligence’s campaign delivered registration rates 3x the advertiser’s target, engagement 2,000% higher than Facebook/Instagram benchmarks, and application usage rates at least 300% better than other marketing channels.