Case Study: SumAll achieves rapid scaling and millisecond performance with Rackspace Technology

SumAll Analytics Tool Discovers a Fast Growth Strategy in a Cutting-Edge Cloud

SumAll is a Manhattan-based analytics platform that connects data from services like Google, Twitter, Facebook and Shopify to help businesses optimize sales and engagement. Rapid user growth—scaling from a few customers a day to roughly 200,000 users and onboarding hundreds daily—exposed performance and onboarding bottlenecks on its original cloud setup, creating delays and threatening the company’s high-engagement service levels.

SumAll migrated to a Rackspace architecture using dedicated database servers linked to cloud web servers, Performance Cloud Servers, Cloud Files, Cloud Load Balancers and ObjectRocket, with managed services and hands-on engineering support. The move delivered millisecond-level site performance, tightened security and seamless scalability, cutting onboarding from hours to minutes, eliminating delays and enabling the company to sustain rapid growth and strong customer engagement.

Sumall

Dane Atkinson

CEO, SumAll