Case Study: bfw Advertising achieves robust protection for client web apps with Rackspace Technology

A Rackspace Technology Case Study

Preview of the bfw Advertising Case Study

How bfw Advertising Protects Its Web Apps

bfw Advertising is a full-service, south Florida advertising agency with an in-house interactive team that builds and hosts websites and web applications for clients across industries. Although a long-time Rackspace customer that recently moved to the Rackspace Managed Cloud to reduce costs and gain functionality, bfw lacked cloud and Web Application Firewall (WAF) expertise and needed a way to protect client sites from threats like SQL injection without diverting focus from its core business.

Rackspace recommended evaluating a WAF, and bfw adopted Alert Logic Web Security Manager — a fully managed WAF service that inspects traffic, blocks malicious requests, and learns normal behavior to filter anomalies. The managed solution delivered WAF protection (preventing attacks such as SQL injection) and expert tuning without requiring bfw to become WAF specialists, letting the agency maintain a secure, cost-effective managed cloud environment.


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