Rackspace Technology
421 Case Studies
A Rackspace Technology Case Study
Brave Software, the privacy-focused browser that rewards users with Basic Attention Token (BAT) and supports advertisers and publishers, needed to scale its machine-learning model that classifies websites for advertising. With more than 30 million monthly active users and over 1 million verified publishers, Brave required a robust, auditable way to deploy, manage, and update models so it could reliably serve ads while preserving user privacy.
Brave partnered with Onica (a Rackspace Technology company) and AWS Jumpstart to implement Onica’s MLOps Foundations using AWS services including SageMaker, CodePipeline, Lambda, CodeCommit, Systems Manager, and S3. The automated CI/CD pipeline and model optimizations reduced model training from several days to six hours, cut infrastructure costs by 50%, sped deployments to hours, added QA/approval workflows, and improved responsiveness to advertisers — all delivered ahead of schedule.
Jimmy Secretan
VP of Services and Operations