r Traction
44 Case Studies
A r Traction Case Study
The Social Planning Council Oxford engaged rTraction to brand its Youth Social Space pilot program. The challenge was to create a name and logo design that would resonate with youth participants and authentically represent the program's purpose as a dedicated social space.
rTraction developed the name "Vibe" for the program and created a corresponding logo with a tailored color scheme and layout. The solution delivered a complete creative identity for the drop-in center, successfully launching the pilot program. rTraction provided the finalized branding assets needed for the program's run.