r Traction
44 Case Studies
A r Traction Case Study
Science North, a science centre in Northern Ontario, approached rTraction in March 2022. Their challenge was to quickly create a landing page for their upcoming Go Deeper exhibit and capital campaign. The page needed to generate interest, attract sponsors and donors, and provide information about the project's purpose, all while being fully multilingual.
rTraction delivered a Squarespace landing page with a Weglot integration to meet the multilingual requirement. The solution featured prominent calls to action for donations and sponsorships, information on the project's impact, and a section to recognize campaign partners. The successful launch in April 2022 provided Science North with a powerful tool to attract support for the initiative ahead of its 2024 opening.