Case Study: Operation Walk Canada raises over $30,000 with rTraction’s virtual symposium solution

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Preview of the Operation Walk Canada Case Study

Operation Walk Canada raises over $30,000 with rTraction

Operation Walk Canada, a not-for-profit volunteer medical services organization, faced the challenge of converting their annual in-person medical symposium to a virtual format due to COVID-19 restrictions. They needed to host an event that could showcase educational content and encourage donations. They partnered with rTraction to plan and execute this digital event.

rTraction implemented a solution using Zoom and Eventbrite to host a full-day virtual symposium featuring live and pre-recorded presentations. They managed event logistics, registration, communications, and provided comprehensive technical support. As a result, the event sold 363 tickets, had over 200 viewers, and successfully raised over $30,000 for Operation Walk Canada.


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