Case Study: Goldsmith Williams boosts telemarketing productivity with Quvu

Goldsmith Williams - Customer Case Study

Goldsmith Williams, a specialist legal services firm with around 200 staff, used Quvu to support the telesales side of its financial claims business. The team needed a simple, fast-to-implement dialler that would help them identify potential mis-sold financial products and get campaigns running without disruption.

Quvu implemented its V2 dialler solution with features such as Geo Dialling, automated TPS compliance, and database integration. This helped Goldsmith Williams improve contact rates and productivity, reduce voicemail rates from around 60% to below 40%, minimise downtime to under an hour during migration, and grow its telesales team from two agents to over 20 while staying compliant.

Goldsmith Williams

Sean Carter

Digital Marketing Manager & Head of Sales