Case Study: Idoine boosts quiz engagement and sales with Quizell

A Quizell Case Study

Preview of the Idoine Case Study

Idoine boosts conversions 29% with Quizell

Idoine, a Canadian skincare brand, partnered with Quizell to implement a personalized skin diagnosis quiz using the vendor's Product/Service Quizzes and Custom Results Page. The challenge was that skincare shoppers often struggled to identify the right products and build effective routines from standard product listings, which hurt customer confidence and conversion rates.

Quizell's solution was a strategically placed, immersive quiz that captured user data and delivered fully personalized routine-based recommendations on a custom landing page. This approach resulted in a 77% quiz completion rate, a 38% higher add-to-cart rate, a 29% increase in conversion, and a 2.5x increase in average basket value for Idoine, successfully transforming their customer experience.


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