Case Study: Deux Par Deux boosts conversions and repeat visits with Quizell

Deux Par Deux boosts conversions 3.4× with Quizell

Deux par Deux, a Canadian children's apparel brand, partnered with Quizell to address the challenge parents faced navigating their large online catalog. Finding the right size and style for each growing child was overwhelming, and the company needed a solution to provide personalized, child-level recommendations to improve the shopping experience and foster loyalty.

Quizell implemented a custom, multi-step quiz that allowed parents to create individual child profiles, including size and preferences. This solution integrated with Shopify and Klaviyo to deliver dynamic product filtering and personalized email flows. The results were significant, including an 88% quiz completion rate, a 3.4x higher conversion rate, a 52% increase in repeat visits, and a 38% higher add-to-cart rate for quiz users.

Deux Par Deux