Case Study: Leading global sportswear brand achieves 84X ROI with Quin AI

Leading global sportswear brand achieves 84X ROI targeting only 4% of traffic

The case study features a leading global sportswear brand that needed to increase online sales and conversion rates without resorting to discounts that could weaken its premium brand image. The brand's specific challenges included high shopping cart abandonment, a significant slump in sales during late-night hours, and low visibility for new product categories. They engaged the vendor, Quin AI, for a more strategic, data-driven solution.

Quin AI implemented a targeted approach, using its predictive capabilities to identify and engage only a small percentage of high-intent shoppers showing signs of abandonment. This involved delivering well-timed incentives to specific users, such as late-night browsers or those viewing accessory pages. The results for the sportswear brand were substantial, including an 84X return on investment, a 45% overall increase in conversion rates, and a 3.22X boost in conversions during the critical overnight hours.