Case Study: Helm Corporation eliminates 3,000+ spreadsheets and slashes project time with Quickbase

Helm Inc. Drives Frictionless Innovation with QuickBase

Helm Inc., a 70-year-old marketing services firm serving automotive, CPG and retail clients, needed to replace a fragile mix of emails, phone calls and thousands of spreadsheets that relied on “tribal” knowledge. Rapid delivery demands and a growing IT backlog made it hard to scale or standardize processes, so leadership looked for a low-code platform that business users could run without constant IT intervention.

Helm chose Quick Base and built a connected suite of apps and empowered citizen developers to customize workflows. The platform consolidated more than half of Helm’s processes, eliminated 3,000+ spreadsheets, cut a 90-hour product line preview to under one hour, and saved about $150,000 annually in administrative costs plus $20,000 in license fees—while freeing IT to focus on higher-value projects and improving reporting and decision-making.

Helm Corporation

Michael Wacht

Vice President of Operations