Case Study: Telenor achieves a smoother iPhone 4S launch with Queue-it

Telenor - Customer Case Study

Telenor used Queue-it to manage the surge of traffic around the Danish launch of the iPhone 4S, a high-demand event that had caused website performance issues in previous years. As a leading mobile operator, Telenor needed a way to keep its online store stable and provide a better experience for customers during the launch.

Queue-it’s virtual queue software was implemented on launch night to control access and smooth peak traffic. According to Telenor, Queue-it worked as expected, prevented the usual performance problems, and delivered a much improved customer experience; the company also said it gained valuable insights for handling future peak events and product launches.

Telenor

Christian Eilersen

Head of Web Sales Development